As a small to medium sized business, what would you do to regain a day’s worth of time each week?
That’s what Electronic Shelf Labels (ESLs) have done for one Offaly pharmacy.
Fox’s Life Pharmacy report saving up to 10 labour hours a week since switching to the automated price labels on their shelves. The pharmacy, health and beauty store in Birr is run by pharmacist Shane Carney.
In 2019, DIGI installed approximately 2,500 of the digital labels across the store, replacing paper price stickers on their products and paper labels on their shelves. The e-paper shelf tags run on long-life batteries and are integrated with the store’s EPoS via a secure radio-frequency connection. The product information, prices, promotions and even label designs, can be updated individually or all-at-once, and automatically or manually. The store can update their labels from a handheld device, their back office or from a head office, which is a game-changer in terms of efficiency.
“There were several driving factors behind our decision to seek an electronic replacement for our paper price tags. We obviously wanted accurate pricing, more ease and flexibility with running promotions, something that is better for the environment and a sleeker look in-store. However, the foremost driver was to save time. We are, thankfully, a very busy store. Now the staff here have much more time to spend helping our customers,”
The pharmacy chose DIGI because of their promise of rapid support, should they need it. DIGI’s field engineers, remote support team and even spare parts, are all based here in Ireland; unlike with other providers of the Electronic Shelf Labels.
Pharmacies have evolved
Pharmacies in Ireland have drastically evolved over the last decade. Influences from the renowned French pharmacies have brought a vast selection of wellness and cosmetic products to shelves here. Competition from international chains has also increased. Now, there are a lot of brand-driven promotions and value messages that need to be promoted in-store.
“The start of the month is our busiest time for lots of reasons. On top of that, it’s when suppliers tend to change prices and promotions. This is now much easier to manage,” continued Shane.
“We are very happy with the ease of use, the control, the time saving and the look of the system. We can see a return on investment, and our staff have more time to do more valuable work in-store,” concluded Shane.
Learn more about DIGI ESLs here or call +353 1 295 4844.